Educator & consultant preview

Teach the frameworks. Then watch students apply them.

M² Visuals is built for teaching and advisory work. Student accounts are the active login type in this prototype; faculty and consultant workspaces are shown here as a preview of how the same content supports instruction and client delivery.

Classroom teaching
Five units of eight modules map to a full semester. Each module opens with a visual framework you can project, followed by steps, a worked example and a quick in-class activity.
  • Semester-length structure
  • Projection-ready diagrams
  • Unit tests with instant scoring
Corporate workshops
Run a half-day workshop by pairing two modules with a Strategy Lab template. Participants fill the canvas in the browser and print a clean output before the session ends.
  • 10 usable templates
  • Printable team outputs
  • No installation required
Startup mentoring
Founders move from STP to value proposition to unit economics in a guided sequence, using their own numbers rather than textbook abstractions.
  • STP → VPC → CAC/LTV path
  • Evidence prompts in every field
  • Case studio for launch decisions
Client strategy work
Consultants use the same frameworks for diagnosis and recommendation, with rubric-based review that keeps analysis grounded in evidence.
  • Seven-point analysis rubric
  • Framework-first structure
  • Exportable working papers
The faculty content manager is live
Approved faculty can create, edit, publish and archive their own modules, learning objectives, quiz questions and cases. Published items appear for students in the Learning Library.

The first account created becomes the administrator; later accounts are approved by an administrator before they can author content.

Open the content manager
Marketing Management: A Visual Step-by-Step Strategy — book wrap showing front cover, spine and back cover
The companion textbook

Marketing Management:
A Visual Step-by-Step Strategy

The 40 modules on this platform follow the structure of the book by Prof. (Dr.) Selvarasu A. — a professor at Annamalai University with over 30 years of teaching and research. Use it as the primary text; use M² Visuals to see, apply and practise each framework.

  • 20 chapters · 40 modules
  • Bharti Publications, New Delhi
  • ISBN 978-93-47303-28-9

Paperback and e-book editions available on Amazon India.